Objective
Craft an elevated, cohesive brand design, story, and experience for a jewelry company that’s designed to scale. I worked with the founder Julie to build out a new logo and brand kit along with updates to her website and e-marketing campaigns and flows in order to attract her ideal customer as well as ideal wholesale clients.
Her brand was created to honor the memory of her daughter and 50% of their profits go to supporting elephant sanctuaries. Go take a peak at her site and her jewelry.