Charm Lane Brand Design & Pattern Illustrations

Collaborating with influencer Alexa Archibald of Charm Lane, we crafted a unique branding package, including a custom logo, a blue and white inspired color palette, and bespoke brand pattern illustrations. These elements were tailored for her blog, Instagram, and various marketing tools, engaging her audience of over 160K followers. The cohesive design enhances her brand's visual identity and strengthens her online presence.